The song “What the Hell” is a song by a Canadian singer-songwriter, fashion designer, actress and philanthropist, Avril Lavigne. She was born Avril Ramona Lavigne on September 27, 1984 in Belleville, Ontario. The song was written by Lavigne with Max Martin and Shellback, and produced by Martin and Shellback. It was recorded Maratone Studios (Stockholm, Sweden) on the year of 2010. “What the hell” was released as the lead single from Lavigne’s album Goodbye Lullaby on January 10, 2011. “What the Hell” made its debut on the US Billboard Hot 100 on 19 January 2011 at number thirteen and on the US Billboard Hot Digital Songs at number six, with digital sales of over 166,000 units. What the Hell
sold over 1,200,000 digital copies in the USA. The song debuted at number eight on the Canadian Hot 100. “What the Hell” also debuted at number four of Canada’s Digital Songs chart, with 16,000 downloads. The single becoming Lavigne’s third best debut to date, following “Girlfriend” and “Keep Holding On”. It has been certified Gold in Australia in its third week for sales of 35,000 copies, and in its sixth week, it has been certified Platinum for sales over 70,000 copies. The music video of the song begins with Lavigne in lingerie lying in bed with her love interest, played by Spencer Hill. She walks over to a mirror, applies her two fragrances, Black Star and Forbidden Rose, and then locks her love interest in a walk-in closet before leaving the house. The video was directed by Marcus Raboy and recorded in 3D. It made its television debut on 23 January 2011, on ABC Family and on UK music channel 4Music. The New York Post criticized the video with its product placement for Sony and Abbey Dawn.